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Channel: LaunchBoom – Indiegogo & Kickstarter Marketing Strategy
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How Jason & Mikey Made $116,299 on Kickstarter for Surviving Strangehollow

132 days ago, these two best friends watched as their 2nd Kickstarter raised $45,250 in one day. (which was over 4 times more than the 1st day of their previous campaign!) Here’s how they did it. Meet...

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How Scott’s Kickstarter Raised 20x More Than His Other 3 Campaigns Combined

This entrepreneur’s 4th Kickstarter raised over 20x more than his other 3 campaigns combined. (Raising $468,628 in just 30 days) But how did this campaign do so much better? Meet Scott Salzman – the...

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How Evan Turned a Weekend Hobby into a $259K Kickstarter Success

Imagine turning your weekend hobby into a quarter-million dollar business. That’s exactly what this creator did. In just 12 months, he went from selling a handful of prototypes out of his garage to...

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Board Game Convention Tips I Wish I Knew Sooner

There’s a lot of reasons board game conventions are so popular – it’s an entire weekend full of playing your favorite games with old friends, playtesting new creations that have yet to hit the market,...

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Why This Board Game Veteran Tried a New Pre-Launch Strategy (Philharmonix...

This board game veteran tried something different for his 11th Kickstarter. A new pre-launch strategy that helped him raise $55,849 in 1 day. Here’s his story. Meet Milan Tasevski – the founder of...

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How Much Does It Cost To Manufacture A Board Game

If you’ve been on Kickstarter at all in recent years, chances are you’ve noticed a board game campaign or two. Kickstarter is a fertile platform to fundraise for games of all kinds, and if you have a...

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How to Launch a Consumer Product in 10 Steps [2024]

Buckle up, creators. You’re about to embark on a wild ride through the world of consumer product launches. Whether you’re a newbie entrepreneur or a seasoned innovator, this guide will give you the...

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How to Create Cards for a Board Game: 11 Tips for Your Creation

Picture this: you’re sitting around the table with your friends, ready to unveil your latest creation – a brand new board game that’s going to take the world by storm. You’ve spent countless hours...

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How To Launch A Tech Product: 7 Practical Steps [2024 Guide]

You’ve got a brilliant tech product idea, and you’re buzzing with excitement to bring it to life. You’re dreaming of the day when your creation hits the market and starts making waves. But hold on,...

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How to Design a Board Game Map: A Complete and Visual Guide

Ever wondered what sets the stage for epic adventures in board games? It’s the map. It’s crucial in game creation. The map grounds the game’s world. It greatly influences gameplay. You’re learning to...

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Kickstarter Frauds: The 4 Biggest Scams And Lessons To Learn

Have you ever thought about backing a Kickstarter project that sounded too good to be true? Or maybe you’ve come across a news headline detailing the latest crowdfunding scam where people lost...

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Best Month To Launch A Product: A Complete Guide for Each Month

You’ve decided you want to launch a crowdfunding campaign, but when should you do it? Believe it or not, we get asked this question a lot. From month, to day of the week, to time of the day, is there...

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How Grant launched a $454,638 TTRPG on Kickstarter (Veil of the Eternal Night...

In one day, this RPG visionary’s 2nd Kickstarter raised 2x more than his 1st. Raising a total of $454,638 in only 30 days. Here’s his story. Meet Grant Mielke – the creator of Veil of the Eternal...

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How to Launch a New Product in 13 Easy and Practical Steps [+Examples]

Launching a new product is a thrilling yet challenging journey. Whether you’re an entrepreneur, startup founder, or marketing professional, knowing how to navigate the complexities of a product launch...

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How Do You Announce a New Product Launch? The 5 Best Ways in 2024

Launching a new product is a thrilling adventure. It’s the moment when you share the culmination of your hard work and innovation with the world, aiming to capture the interest and excitement of...

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Crowdfunding Fees Comparison: 6 Platforms Reviewed

Crowdfunding has revolutionized the way we gather financial support, transforming dreams into achievable realities. Whether you are a startup aiming to launch an innovative new product or an...

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How to Make a Card Game Prototype in 8 Easy Steps

Creating a card game prototype can be an exciting and fulfilling adventure. This guide will walk you through each step to turn your ideas into a tangible prototype card game, from brainstorming...

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How to Design Board Game Cards: 13 Steps to Unleash Your Creativity

Are you ready to embark on an exciting journey into the world of board game card design? Buckle up because we’re about to dive deep into the essential steps to create cards that will make your players...

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How To Mass Produce Board Game Pieces: The Ultimate Guide

Imagine this: you’ve invested countless hours into creating an exceptional board game. The gameplay is engaging, the artwork is captivating, and you’re eager to share it with the world. However, one...

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How To Design A Board Game Packaging: A Complete Guide

Picture this: you’ve poured your heart and soul into creating an incredible board game. The mechanics are tight, the theme is engaging, and you can’t wait to share it with the world. But wait, have...

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How Much Does Prototyping Cost: Complete Guide for 2024

Creating a prototype for your product is an important part of crowdfunding. And if you’re planning to launch on Kickstarter, you’ll need a physical prototype to even get your campaign approved. This...

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Crowdfunding Consulting Services: The Ultimate Guide to Hiring the Best...

Completing a successful crowdfunding campaign by yourself is an amazing feeling, but crowdfunding consulting services should not be overlooked as a viable option. There are a lot of so-called...

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Pros and Cons of Kickstarter: Everything You Need to Know

For product creators big and small looking to bring something unique to market, there isn’t a better way to launch than with crowdfunding. And if you’ve ever heard of the concept of crowdfunding,...

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How Do You Make a Prototype of an Invention

If you’re the inventor of a cool new product, then crowdfunding is the place for you. Crowdfunding platforms like Kickstarter, Indiegogo, and BackerKit are full of users who are looking to be the...

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Making Nearly $60K With Only $6K of Ad Spend (Humbra Firefly Case Study)

Having an ad budget is key to Kickstarter success but… Most founders just don’t have huge piles of cash they can tap in to. Well this creator turned a smaller ad budget into $60K in funding. Here’s...

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How To Use “Micro-Testing” To Predict Kickstarter Success (Droplet Case Study)

If you had a crystal ball that’d show you if you’d be successful, would you use it? Of course you would. Well, that’s pretty much what the Droplet team had and they went on to raise $114,507 on...

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Crowdsourcing vs. Crowdfunding: What’s the Difference, and Which Is Right for...

When you hear the terms crowdsourcing and crowdfunding, you might think they’re the same. But they are different and useful for different things. In this article, we’ll explain what these terms mean,...

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How a Husband-Wife Team Turned Their Dragon Obsession into a $68,248...

In 2022, a married couple decided to bring their passion for fantasy to the table – literally. They set out to create playing cards that weren’t just for games, but told stories of epic dragon battles....

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How a Knack for Killing Plants Inspired a $176,511 Kickstarter Launch...

This founder’s partner had a knack that she wasn’t too proud of… She was really good at killing their houseplants. So he decided to help her out by creating a product that not only solved her problem,...

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How To Make A TTRPG System

Tabletop roleplaying games, or TRRPGs, are loved by gamers all around the world. If you’re someone who has enjoyed playing various TTRPGs over the years, you may now be curious to step into the world...

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One of the Most Inspiring Entrepreneurs We’ve Ever Worked With (Lon:HUB Case...

I think this may be the most inspiring entrepreneur we’ve ever worked with. After being forced to flee Ukraine, she had to pretty much start a new life. But she never stopped moving forward and ended...

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How to Make a Tabletop RPG

Tabletop role-playing games, or TTRPGs, are a popular form of in-person gaming — and they are certainly no stranger to crowdfunding. As the TTRPG industry continues to grow, creators have even greater...

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The Toy Visionary Who Conquered Kickstarter (Nüdel Pod Case Study)

Toys is a big yet competitive business. You have to make something truly innovative to standout. Well, that’s exactly what this toy inventor did and made $201,183 on Kickstarter. Here’s his story....

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Combining Three Passions Into a $555,283 Game Launch on Kickstarter (Vicious...

Making a game is the ultimate way to make money from your passions. That’s what I believe after this game creator’s $555,283 Kickstarter launch. Here’s his story. Meet Ross Bruggink – creator of...

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Two Friends Turned a Chai Obsession into a $626K Kickstarter Sensation (Loka...

“Don’t waste a crisis.” That quote immediately came to mind when thinking about how to open this case study. Because these two friends found inspiration to create a product while one of them was...

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How to Design a Product and Get It Made: A Comprehensive Guide

You’ve had an “a-ha!” moment, and you’re sure that your product idea can be the next big thing. But how do you actually go about designing and product and getting it made? Every creator of some of the...

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Cost of Patenting an Idea: Complete Guide for 2024

For anybody who is planning to start a business, invent new technology, or even create a brand new product to launch on crowdfunding, getting a patent is an essential step. And in spite of any...

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Ideas on How to Make a Board Game: A Step-by-Step Guide for 2024

Rolling a multi-sided die to decide an action’s outcome. Drawing a tarot card to determine a character’s fate. Debating heatedly over whether forming shady alliances is a clever strategy or a breach...

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How to Take a Product to Market in 12 Actionable Steps

Thinking of a brand new idea for a product, service, or invention can be incredibly exciting. And while it may feel like the road to success is being paved in your mind the more you refine that idea...

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The Uncommon Origin Story Behind This $198,354 Board Game Launch (PEAKS Case...

Mindlessly scrolling through Instagram isn’t usually the way these launch stories start. But that’s exactly what brought these two founders together and led to a $198,354 Kickstarter launch. Let me...

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How to Create Rules for a Board Game: 10 Essential Steps for Clear Gameplay

Imagine yourself gathering around the table with friends and relatives to play that popular board game they’ve been long hyping you about. You’re filled with excitement, envisioning an evening of...

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Creative Way To Promote A Product: 12 Innovative Ideas for 2024

In today’s competitive market, it’s more important than ever to find creative ways to promote your product. Whether you’re trying to launch a new product on crowdfunding or driving traffic to your...

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How This Ex-Tech Exec Launched The Most Funded Hotel Project Ever (Kosmos...

In 2020, we helped launch the first hotel project on Indiegogo, raising $690,453. We then launched Nomad’s Pad (raising $582K), Oculis Lodge (raising $1.2M), Moonpass Lookouts (raising $432K), among...

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Top 13 Websites Similar to Kickstarter: Best Crowdfunding Alternatives for 2024

Kickstarter is perhaps the most well-known crowdfunding site around the world, but that doesn’t mean it’s the only one worth launching products on. In fact — there are more crowdfunding websites...

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When Does Kickstarter Payout? A Complete Guide for 2024

There are few feelings as sweet as when you see that you’ve surpassed your funding goal and had a successful crowdfunding campaign. That just leaves you asking the question: When does Kickstarter...

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Board Game Making Software: Top 10 Tools to Design Your Game in 2024

Recent estimations project the global board game market to exceed $40bn by 2029. In 2023 alone, the market was valued at $21bn, with expectations of a double-down effect by the end of this decade....

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How Last Light 2nd Edition Raised $653,664 on Gamefound

Launching a 4X space game that plays in under an hour seemed impossible. But this team not only did it once—they did it again with Last Light 2nd Edition, raising over $650,000 on Gamefound. Here’s...

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How to Get a Board Game Published: 10 Essential Steps for Success

Saying that the indie board game industry is booming would be an understatement. Internationally recognized game exhibitions, such as Lucca Comics, are now including awards like  “Board Game Designer...

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How to Sell a Board Game to a Publisher: 10 Steps to Success

Few things satisfy a board game designer more than watching other players enjoying the game they’ve developed. Anyone publishing a board game will tell you how seeing their title on display in a store...

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How Their Second Board Game Launch Raised $558,038 on Kickstarter (La Fleur...

Last year, these high school sweethearts raised $1,057,307 with their first board game. But they were just getting started. Less than one year later, they launched their next game, raising another...

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